Have you ever faced a big decision or life changing question that you didn’t have an answer for? Making big decisions is never easy, especially when there is a high level of risk involved.  Consider the following questions:

Should I expand my business? Where should I live? Should I lease or buy? What marketing strategy should I use for my business?  Where should I save my money?

by John S. Hammond, Ralph L. Keeney & Howard Raiffa

Have you ever faced a big decision or life changing question that you didn’t have an answer for? Making big decisions is never easy, especially when there is a high level of risk involved.  Consider the following questions:

•    Should I expand my business?
•    Where should I live?
•    Should I lease or buy?
•    What marketing strategy should I use for my business?
•    Where should I save my money?

“Smart Choices” is an excellent resource and tool that teaches the reader how to effectively and logically come to a decision.   When faced with a life changing decision, it is easy to get lost in the potential risks and consequences.  It is not uncommon to ignore major decisions that we don’t know how to approach.   This book encourages you to focus on what’s important and objectively assess the alternatives, consequences and tradeoffs.

Whether you need to make a major decision in your business or a small but important decision in your personal life, this book will provide you with a proactive tool to making smart choices. This is a practical, user-friendly guide with examples that we all can relate to. 

Book Review by Donna St. Louis