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September 2008
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Do what you love and the rest will follow
Jason Clarke knows something about business. As the new owner of MediChair Fraser Valley, he’s been able to build the company up after purchasing it in March of this year. Working in the industry since 1998 he’s found his passion and is doing what he loves – helping people.
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How Can you Lure Consumers into Loving your Brand?
Our starting point is to be clear as to what we mean by "love for a brand". The love of a brand is more similar to the love of ice-cream than the love for a spouse. Love for a brand is actually a strong feeling of anticipation for something good, pleasant or beneficial that we believe with great certainty that we will get from the brand. It is the anticipation for good experiences, pleasant sensations or positive emotions. Consumers love the M&M chocolate candies, buying at I...
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Annual NEDC Business Awards 2008
Be in the running to have your business recognized for achieving excellence in your field & celebrate your achievements with us: selected recipients will attend a special awards luncheon this October. Please review the NEDC Business Awards Outline including categories as well as the Nomination Form Nomination deadling: 11:59pm, Tuesday, September 30th, 2008 For more information contact n This e-mail address is being protected from spam bots, you need JavaScript enabled to vi...
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New articles...
Transforming Goodwill
Transforming Goodwill Four keys to maximizing the sale price of a business. BY MARK WARDELL My client wants to sell her business in a couple of years. How can she convert her business’s personal goodwill into business goodwill to maximize the sale price? Goodwill is a major component of the value of a business and forms the better part of its owner’s “profit” when it’s time to sell. Personal goodwill is the portion of that value associated with the owner’s name, reputation, contacts, skills, and abilities....
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Talaysay Tours
Talaysay Tours   With a team of highly trained First Nations guides, artists, cultural workers, drummers and singers, Talaysay Tours can provide you and your group a highly unique, fun, and safe guided tour.  Here on the Sunshine Coast, in the company of Talaysay Tours you will be provided with the rich history, ancient lore, storytelling, drumming and singing  through native cultural interpretation.    We strive to inform, guide and share our history, our way of life and ex...
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Streetwise Small Business Book of Lists
Streetwise Small Business Book of Lists     From the Publisher A one-stop resource for small business owners with questions--of any kind!- Contains information based on hundreds of hours of dedicated research- Streetwise is the only business series to offer small business owners such a comprehensive toolEvery day, small business owners make decisions about what products to buy and who should service their businesses based on sketchy facts, gut feelings, and the occasional recommendation--or they waste valuable time ...
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